Direct Energy and City of Louisville Offer Residents and Small Businesses Natural Gas Price Direct Choice provides pricing stability during winter heating months

Louisville, OH (10/21/2009) - With customers on the lookout for competitive natural gas plans in advance of the winter season, the City of Louisville announced today that it’s recommending Direct Energy’s natural gas service to residents and small businesses who live within the city limits.

Through a marketing agreement called Direct Choice, the City of Louisville is recommending to its citizens Direct Energy’s natural gas product. The City of Louisville has set a stable price of $7.66 per mcf for the January 2010 to September 2010 bill cycles, which will be part the second year of Louisville’s Direct Choice program. After that another fixed price will be set. A senior’s price of $7.56 per mcf is available upon request to customers 65 years of age and over.

”The great thing about this program is that it offers a fixed price with a simple enrollment process,” said E. Thomas Ault, City Manager of Louisville. “To participate in the program customers should just call Direct Energy and notify them that they’re a resident of the community.”

“Winter is almost upon us so residents who lock in now will be protected from any price fluctuations that may occur during the heating season,” said Mike Beck, Vice President for Direct Energy. “The promise of pricing stability should hopefully ease customers’ concerns about their winter natural gas bills.”

In order to take advantage of the Direct Choice offer, residents need to be eligible to participate in the state’s customer choice program and have a residence or business located within the city limits. Also, residents must actively enter into a contract with Direct Energy to receive this price. If residents are already under contract with another supplier, but wish to enroll with Direct Energy, they are encouraged to review their current contract to determine if they will be charged an early cancellation fee to switch suppliers. 

To learn more about Direct Energy’s Direct Choice offer, residents can contact Direct Energy’s Customer Service Department toll free at: 1-866-803-4618, Monday through Friday from 8:00 a.m. to 8:00 p.m. EST and Saturday from 8:00 a.m. to 5:00 p.m. EST. 

About Direct Energy
Direct Energy, one of North America’s leading integrated energy companies, supplies natural gas to more than 250,000 customers in Ohio. The company has operated in Ohio since 2004, and has a regional office located in Dublin. Direct Energy also provides energy related services to residential and business customers through its U.S. Home Services business that is headquartered near Dayton, Ohio. The company, a subsidiary of Centrica, also operates in Texas, the northeastern United States and across Canada. Direct Energy's commitment to helping others extends beyond Ohio. The company partners with community-based organizations throughout North America to aid them in trying to end poverty and homelessness.

Direct Energy® is a subsidiary of Centrica plc. All rights reserved. Centrica was created following the demerger of British Gas plc in 1997 and is now a leading supplier of energy and related services. To read more about Centrica plc please visit www.centrica.com.